Privacy
Privacy in the customer portal: what really matters
Which data is stored, how access is protected, and what you can do yourself.
Customer portals make insurance easier, but they also store sensitive data. If you understand what information is processed and how access is secured, you can use the portal safely. Here are the key points.
1. What data is stored?
A customer portal contains policy data, documents, claim information, and contact details. This is necessary for advisory and service workflows.
What matters is that the data is used only for defined purposes.
- Policies, quotes, and correspondence
- Claims and status updates
- Personal master data
2. Access security and authentication
The safest access method is MFA (for example via an app or SMS). This makes a compromised password less critical.
Logins should be recorded and suspicious access detected.
- Enable MFA
- Use strong passwords
- Review unknown logins
3. Retention, deletion, and archiving
Data often must be retained for multiple years for legal reasons. At the same time, it should not be stored longer than necessary.
Reputable providers have clear deletion and archiving processes.
- Retention periods are understandable
- Automated deletion processes
- Internal access rights are limited
4. Phishing and social engineering
Attacks often target the user, not the system. Phishing emails or fake login pages are common risks.
Healthy skepticism is one of the best protections.
- Check links and sender
- Never enter passwords via email prompts
- Report suspicious activity
5. Your rights as a user
You have the right to access, correct, and in some cases delete your data. A good portal makes these rights visible.
Transparency builds trust.
- Use your access rights
- Review data accuracy
- Know the privacy contact points
Safe portal usage checklist
Conclusion
Privacy is a shared responsibility: providers must protect data technically and organizationally, and users should handle credentials carefully. That’s how the portal stays both safe and convenient.